Legendary former NFL quarterback Tom Brady is gearing up to auction off a collection of his most prized possessions, including stunning watches that could sell for as much as $800,000. This auction, hosted by Sotheby’s, is set to begin in December and offers fans and collectors a unique chance to own a piece of Brady’s incredible journey.
A Glimpse into Brady’s Collection
Brady shared his excitement about the auction, stating, “I’ve been so fortunate to have such an amazing journey in my career, and these watches and collectibles really capture those unforgettable moments.” The collection, dubbed “The GOAT Collection,” features not only five exquisite watches but also items that tell the story of his rise to greatness. Highlights include:

- The jersey he wore in his last game at the University of Michigan
- The kit from his 40-yard dash at the 2000 NFL Combine
- A wristband from the iconic Super Bowl LI comeback in 2017
- His Tampa Bay Buccaneers helmet
Brahm Wachter, Sotheby’s head of modern collectibles, described the collection as “a dream” for any collector. Each item symbolizes pivotal moments in Brady’s career, from his collegiate days to Super Bowl victories.
High Stakes for Fans and Collectors
The auction prices range from $12,000 to an astonishing $800,000. The lowest price tag alone is nearly 20% of the average annual income in the U.S., making these items exclusive treasures. With a total estimated value of around $2.7 million for the entire collection, only a few fans will have the means to participate.
Brady’s Passion for Watches
Brady’s interest in watches began when his parents gifted him a watch for high school graduation. As he achieved success, his collection grew, featuring prestigious brands like Audemars Piguet, Richard Mille, Philippe Nautilus, and Rolex. According to Sotheby’s, Brady has cultivated a deep passion for watch collecting, showcasing his keen eye for detail.
Transitioning to Commentary
While Brady has a considerable income from his new role as a lead commentator at Fox Sports—where he signed a 10-year, $375 million deal—he still finds value in selling some of his cherished items. He humorously remarked about the transition, saying, “I do what they tell me. I understand that… I’m still a rookie in here.”
Conclusion
This upcoming auction not only offers fans a chance to own a piece of sports history but also highlights Tom Brady’s multifaceted interests beyond football. Whether you’re a die-hard fan or a collector, this is a unique opportunity to bid on rare memorabilia from one of the greatest athletes of all time.



